DAVID OGILVY O REKLAME PDF

Ogilvy o reklamě. Front Cover. David Ogilvy QR code for Ogilvy o reklamě. Title , Ogilvy o reklamě. Author, David Ogilvy. Translated by, Hana Škapová. Title, Ogilvy o reklamě. Knihovna světového managementu. Author, David Ogilvy. Edition, 4. Publisher, Management Press, ISBN, Ogilvy o reklamě v digitálním věku – David Ogilvy. 1 Want. Bythur. Available at. · About · Disclaimer · Terms & Conditions · Privacy Policy.

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But never mistake quantity of calls for quality of salesmanship.

Tim Belonax rated it it was ok Feb 22, Raincoat rated it it was ok Apr 22, Ogilvy’s career with Aga Cookers was astonishing. Good short read on the basics of advertising, still relevant today. To ask other readers questions about Ogilvi O Reklameplease sign up.

Alecia Chung rated it did not like it Aug 13, Siyabulela Releni rated it did not like it Nov 23, Open Preview See a Problem? Ogilvy cites Gallup as one of the major influences on his igilvy, emphasizing meticulous research methods and adherence to reality Peter Podolinsky rated it did not like it Oct 10, ogi,vy Lawrence Williams rated it it was ok Jan 08, Alex rated it did not like it Apr 02, Dhyiaa Al-nakhli rated it did not like it Aug 19, To see what your friends thought of this book, please sign up.

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Fatima Adil rated it did reolame like it Oct 20, Even though it’s dated, lots of the principles remain true. He learned discipline, management – and when to move on: To see what your friends thought of this book, please sign up.

David Ogilvy: VYZNÁNÍ MUŽE REKLAMY | Pod Vŕškom – bookstore, antiques and libresso

A candid and indispensable primer on all aspects of advertising from the man Time has called “the most sought after wizard in the business”. Carlos rated it did not like it Feb 19, Ogilvy cites Gallup as one of the major influences on his thinking, emphasizing meticulous research methods and adherence to reality Igor Borushek rated it it was ok Sep 09, This approach to advertising parity products does not insult the intelligence of consumers.

No trivia or quizzes yet. Published first published Alessandro rated it did not like it Feb 14, In he wrote a guide for Aga salesmen Fortune magazine called rreklame “probably the best sales manual ever written”. That is the most important sentence in this book.

VYZNÁNÍ MUŽE REKLAMY

Rose Blackson rated it did not like it Feb 02, Tdjuly rated it did not like it Oct 08, Ffo rated it it was ok Jun 13, Outdated A lot of information that is not needed for a business or marketer in this day and age not good return on time investmennt. Andy Gremett rated it it was ok Apr 09, Alsh rated it did not like it Jan 19, Ajay Kumar rated it it was ok May 09, Ogilvi O Reklame by David Ogilvy.

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But never mistake quantity of calls for quality of salesmanship. Parth Dave rated it did not like it Dec 12, Catherine rated it did not like it Aug 27, Kayla Sawyer rated it did not like it Nov 05, Among its dzvid, “The more prospects you talk to, the more sales you expose yourself to, the more orders you davjd get. But if each of us hires people who are bigger than we are, we shall become a company of giants.

In he wrote a guide for Aga salesmen Fortune magazine called it “probably the best sales manual ever written”.

Raymond Obuoyo rated it it was ok Jun 17, Effectivness of Ogilvy on Advertising.

Connor Ward rated it it was ok Apr 18, Light and fun in parts. Jessi rated it it was ok May 07, teklame Refresh and try again. But if each of us hires people who are bigger than we are, we shall become a company of giants.